IRC17, Bengaluru, March 03-05, 2017


16. #DotBharatAdoption

Last updated on Oct 31, 2016.


Description of the Session

In 2014, The Government of India unveiled DotBharat country code Top Level Domain (ccTLD), which is available in Devanagiri script and covers eight languages Hindi, Dogri, Maithili, Bodo, Marathi, Konkani, Nepali and Sindhi. The other Indian languages including Tamil, Telugu, Kannada, Malayalam and Odiya are also in the process of being included. Domain names are to some extent windows to the Internet and have socio economic impacts for individuals and organizations alike. The Chinese and Japanese language TLDs were opened up in 2007.

Though the number of TLDs are more than 1,300, apart from .com that contributes to about 50 percent of web sites, the adoption of non-English domain names is very poor. This session intends to cover the following:

  1. What is the adoption rate/ level of non-English TLDs, especially those that were launched much ahead of DotBharat such as Japanese and Chinese TLDs?
  2. Can the hypothesis that Indic language domain names will improve promotion of more Indic language web sites and their adoption be supported?
  3. Who can be the potential users of these domain names?

Session Plan

There will be a panel discussion consisting of experts in the theme of the session. The panelists are expected to make a 10-minute presentation on the above questions, followed by lead questions from the moderator to the panelists. This will be followed by Q&A from the audience.

The panel will consist of experts from (i) Government organizations – National Internet Exchange of India (NIXIE) and Centre for Development of Advanced Computing (CDAC), (ii) The DotBharat domain name registries, (iii) Internet Corporation for Assigned Names and Numbers (ICANN), (iv) Business that have DotBharat domains in Indian languages, and (v) Researchers who work on techno-economics of domain names.

Documentation Plan

There will be a few articles written on the techno-socio-economics of domain names that will be written in business newspapers or magazines by the chairs of the session prior to the conference to motivate the theme. Post the conference, there will be a short essay of about 2,000 words prepared and published by the chairs on the outcome of the panel.

Target publication outlets:

  1. Pre-conference article: Economic Times/ Hindu Business Line
  2. Post-conference essay: IIMB Management Review/Vikalpa/ Communications of the ACM blog

Paper Abstracts

Not applicable.

Details of the Team

Dr. V. Sridhar is Professor at the Centre for IT and Public Policy at the International Institute of Information Technology Bangalore, India. He is the author of two books published by the Oxford University Press: The Telecom Revolution in India: Technology, Regulation and Policy (2012), and The Dynamics of Spectrum Management: Legacy, Technology, and Economics (2014). Dr. Sridhar has taught at many Institutions in the USA, Finland, New Zealand and India. He has been a member of Government of India committees on Telecom and IT. Dr. Sridhar has a Ph.D. from the University of Iowa, U.S.A.

Amit Prakash is Associate Professor at the Centre for IT and Public Policy at IIIT Bangalore, India. His research and consulting interests lie in the area of information systems and public policy. He has worked extensively on advisory assignments related to public policy and governance during his prior employment at Deloitte and PricewaterhouseCoopers (PwC) and, on design and deployment of large digital systems for the government while at the Centre for Development of Advanced Computing (C-DAC). He has a graduate degree in engineering from IIT Roorkee and a doctoral degree in information systems from IIM Bangalore.